A man named Forrest watched as soldiers snacked on chocolate pellets during the Spanish Civil War in 1938. He noticed something interesting: the pellets were coated in a hard shell so that the chocolate wouldn’t melt in the warm weather.
Several years later, he introduced M&M’s. He named the candy after himself, Forrest Mars, and his company co-founder, William Murrie. During World War II, M&M’s were sold exclusively to the military since they were easy to transport and fun to consume. Since we first heard about M&M’s over 79 years ago, the candy now brings in $500 million annually.
We’re having a hard go of things these days thanks to the coronavirus. For teenagers, we understand that they just lost almost a year of real learning, in-person friendship experiences, and memories from their extracurricular activities. It’s a time to mourn, to regroup, to reorganize, and to appreciate.
It’s also a time to keep your eyes peeled. You never know what sensational ideas may come out of these strange times.
by Jill Salzman, Founder of The Founding Moms, Professional Speaker, Author, and Co-Host of the Breaking Down Your Business Podcast